BLOG POSTS WHERE MONTH IS 10, AND DAY IS 8, AND YEAR IS 2010

Friday 10/08/2010 by jackl

LEFSETZ, ON PHISH & TRIBES

P.S. Don’t worry so much about getting paid! Like Facebook, Twitter and Foursquare, focus on building a sticky platform/attraction first. The money will come after! It may not even come in ways you can foresee! Stop talking about getting paid and start building your tribe! Fans of acts will give them ALL their money. Then again, listening to a track once, enduring it on the radio, is different from becoming a fan. If you’re not in the fan business, you don’t have a career. And if you don’t have a career, you’re not gonna make any money, not for long anyway.

Bob Lefsetz’ newsletter (10/8/10) at lefsetz.com


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